P66 Rallye
Route 66 100th

Born from the Soul of Route 66 and the timeless spirit of the motorsport community. It’s a modern celebration of design, craftsmanship, and the American road. Each year, the P66 Rallye brings together builders, artists, and dreamers to explore the historic highways, legendary towns, and the stories that built our automotive culture.

non-competitive, invitation-led
driving experience

The P66 Rallye is an art-forward Porsche-themed automotive rally planned for October 10-23, 2026, featuring Route 66 and the towns/people along it between Chicago, IL, and Santa Monica, CA.  This will be a curated event designed to be inclusive and to present a bold new image for Route 66, positioning it for the highway's next 100 years.
The alignment with the Route 66 Centennial is strong and directly related to highlighting the history, value, utility, and future of Route 66 as a highway used by drivers and enthusiasts alike.  We also want to shine a light on the towns and people along Route 66 to highlight their everlasting commitment and involvement with this amazing road.
The rally will hold single-day events between driving sections at venues such as fairgrounds, racetracks, and possibly exhibition centers, allowing larger groups to gather and see the cars, people, festivities, and the traveling 'merchandise village'.
Born from the Soul of Route 66 and the timeless spirit of the motorsport community. It’s a modern celebration of design, craftsmanship, and the American road. Each year, the P66 Rallye brings together builders, artists, and dreamers to explore the historic highways, legendary towns, and the stories that built our automotive culture.